At Oh Snap! Swimwear, we believe a swimsuit should keep up with your life and not hold you back.

Founded by Monica Young and shaped by a mother-daughter team, Oh Snap! was born from a simple question: Why should women have to choose between flattering swimwear and practical features?

After more than 25 years working in marketing and public relations, Monica turned her problem-solving mindset toward swimwear. Together with her daughters Jade and Briley, she set out to create designs for women who love being on the water, exploring new places, and feeling confident along the way.

Our signature one-piece swimsuits feature our signature zippered pocket built into the waist tie, with an included IPX8 waterproof phone pouch for added protection. Select styles offer a snap-bottom closure, while thoughtful details like removable cups, flattering ruching, and supportive, double-lined Italian fabric help deliver comfort and confidence.

We also create oversized beach towels with original hand-drawn artwork, made from recycled materials and designed for easy days by the water.

From paddleboarding and boating to beach walks and cruise getaways, Oh Snap! is made for women who want to do more in their swimwear.

We are proud to be a family-owned brand with a commitment to smart design, purposeful details, and a more considered approach to materials.

Oh Snap! Swimwear. Swim Smart. Problem Solved.